Posted on Apr 19, 2022

1. Wide range of products and services

Electronic commerce through the internet enables the customers to choose a product or service of their choice from any vendor anywhere in the world. Due to space constraints, a vendor can stock only a minimum amount of goods in the physical store.

A virtual store enables a business organization to stock a lot of goods without considering the inventory cost. Hence, a business also provides a lot of choices to consumers to choose a product of/her choice.

2. Convenience

Customers can buy any product from anywhere in the world without moving away from their workplace or home through the internet. Due to bad weather, people may restrict their shopping even if the necessity arises. E-commerce provides convenience to buy goods or services without causing any physical constraints to the consumers.

3. Saves money

The cost incurred by the business on the middlemen generally falls on the consumer. Since the middlemen are eliminated, the customer is free from bearing the cost of the middlemen. To attract customers and combat competitors, several business organizations offer products and services at a cheaper price.

Certain goods like e-books, music audio clips, and software can be purchased and delivered through the internet. It saves costs for the buyers.

4. Saves time

Time-saving is one of the prime benefits of online shopping. Time taken for selection, buying, and paying for an online product may not take more than 15 minutes; the products are delivered to customers’ doorsteps within a week. It saves delivery time for the buyers.

5. Adequate information

Internet is used as the main vehicle to conduct transactions in e-business. The Internet allows customers to search for product information, compare the prices and benefits and finally evaluate its value before committing to purchase.

Through the internet, customers can get their queries clarified and track their delivery status when the goods are being sent to them. If any doubts arise while handling the products, the customers can easily contact the business through the internet.

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